Ready to break a sweat, hit the mat, or just feel good taking a walk around your neighborhood? Make sure to check out these fitness companies that are giving back. Sometimes all it takes is a pair of shoes, downloading an app, or an extra special pair of pants.
PELOTON
We’re committed to empowering people to be the best versions of themselves through fitness, community, and motivation. – Peloton
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Have you heard of the Peloton Comeback program? The mission is to provide motivation and accomplishment via the Peloton Bike to individuals who may be coming back from adversity in their lives. Any individual may submit a story on their own, someone else’s, or an organization’s behalf. In April, Peloton asked their community to nominate the heroes in their life for The Comeback: Frontline Edition. Peloton donated 200 Bikes to healthcare workers and hospitals. In addition to that, during the COVID-19 pandemic fighting hunger has become even more important. For that reason during the Pelothon, they are giving back to support hunger relief efforts in their global communities. Peloton will donate a total of $1M to Food Bank for New York City, The Trussell Trust, The Tafel , and Daily Bread Food Bank.
LEARN MORE ABOUT HOW #TOGETHERWEGOFAR
GOLDSHEEP
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With the recent COVID-19 outbreak, Goldsheep Clothing has been focused on giving back. Goldsheep manufactured mask covers are donated to non-clinical healthcare workers at local hospitals, shelters, and other life-saving facilities. Goldsheep loves hearing from their community and helping them. For anyone wanting to help they designed a sweatshirt that when purchased provides 5 masks to go back to anyone in the healthcare industry. You can also go to their site and buy a mask and they will donate masks back from that purchase as well. Goldsheep has been packing up boxes of masks every day and they are committed to doing it for as long as they are needed.
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UNDER ARMOUR
We’re working hard to keep you active and frontline healthcare workers safe. – Under Armour
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Have you heard of Volunteer Time Off (VTO)? Under Armour wants to be a force for good in the communities where they work and live – that’s why they empower each teammate with 32 hours a year to dedicate to volunteering. They make athletes better, and they are committed to making this world better. Under Armour is also making 250K+ gowns and 4M+ masks for Maryland hospitals to fight on together. They believe in supporting local communities through helping food banks, making protective gear, and equipping kids with what they need to stay healthy at home.
FABLETICS
“I find that giving to local charities is a wonderful way to feel connected to and involved with your community.” – Kate Hudson
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Fabletics believes that staying apart doesn’t mean we can’t come together, especially for our LGBTQIA+ community. That is why they launched a limited-edition pride capsule and donated 10% of net proceeds to It Gets Better, a nonprofit organization working to uplift and empower LBGTQIA+ youth, with a minimum donation of $25,000. In addition to that, Fabletics also believes that #togetherwechange and donated $50,000 to support the ACLU Foundation in their fight for racial justice and immediate change.
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HYDRO FLASK
More than any design award we’ve won, we’re the most proud of Parks For All – a charitable program we created to benefit public green spaces and promote happier, healthier lives outdoors for all. – Hydro Flask
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Hydro Flask’s charitable giving program, #ParksForAll supports the development, maintenance and accessibility of public green spaces so people everywhere can live more fulfilled lives. Hydro Flask also promotes #RefillForGood, their rally cry to encourage people to replace single-use plastics, notably plastic water bottles and to-go containers, and make the switch to products like Hydro Flask gear to make a real difference for our planet.
MORE ON HOW YOU FILL UP FOR GOOD
ALO YOGA
Alo Gives is dedicated to bringing movement and mindfulness to kids of all ages—this is Alo’s mission, our reason for being, to bring yoga to the world. – Alo Yoga
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How old were you when you first did yoga or meditated? Alo Gives provides free, scholastic-approved videos designed to be used in classrooms or at home to help introduce kids to the skills necessary to calm their minds and bodies, mute negativity and promote learning. Alo Yoga believes in these powerful life-altering skills and it is why they are so passionate about sharing them with the leaders of tomorrow.⠀
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NIKE
Our purpose is to unite the world through sport to create a healthy planet, active communities and an equal playing field for all. – Nike
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Nike believes in standing up for equality, finding wellness in motion, ethical and responsible manufacturing, amplifying the voices of athletes who uplift the LGBTQIA+ community and coming together to lift each other up. Nike believes in the power of sport to fundamentally unite everyone and inspire people to take action in their communities. They are committed to creating an inclusive culture and breaking down barriers for all athletes. Nike supports numerous national and local organizations that focus on education, mentorship, leadership development, coaching, city league sport programs and other community initiatives. This includes partners like @peaceplayersintl and the @jrfoundation. It also includes initiatives like the Jordan Brand Wings Program and Serena Design Crew, a collaboration with Serena Williams. They are also teaming up with their employees, providing a two-to-one match for employee donations to support community organizations working to level the playing field.
MORE ON HOW PURPOSE MOVES THEM
REEBOK
We are not asking you to buy our shoes. We are asking you to walk in someone else’s. – Reebok
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Reebok believes in sustainability and that what their products are made of matters. They are constructing a brand new reality where plastics get a second life and shoes are made of things that grow. Reebok believes we are heading towards a more sustainable future, they see it as a journey and have a plan to get there. They are working with plant-based materials and recycled or repurposed materials. They are using eucalyptus bark for a durable upper on their shoes, castor bean oil for a mean midsole, bloom algae for a new insole, natural rubber from rubber trees for a flexible outsole and recycled polyester made from recycled plastic.
MORE ABOUT REEBOK’S SUSTAINABILITY MISSION
CHARITY MILES
Moving for charity helps keep you motivated and feeling good all day long. – Charity Miles
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Charity Miles believes you can get fit and make an impact. When you download their app for every mile you move, you help earn money for the charity you choose from their corporate sponsorship pool. In addition to that, you can even get sponsored from your friends. They believe in being the change, supporting world-class charities and helping yourself while helping others. So far they have logged over 100,000,000 miles moved and raised over $2,750,000 for charity.
MANDUKA
We believe that the practice and the planet are intertwined. To honor one, we honor both. – Manduka
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Sustainability is part of the DNA at Manduka and their evolving practice. They strive to be better, stronger, kinder and more conscious of both their actions and their global impact. Their mats are designed for the tiniest environmental footprint possible. Manduka believes in products with purpose. Their mats, towels and props are all made with every effort to minimize environmental waste. Manduka is also thinking about essential workers and medical professionals during this time. With the suggestion and guidance from a few nurses they worked with their team to create the initiative, Headbands For Healing. They wanted to help nurses make their long days of wearing masks more comfortable. Manduka is partnering with one of their factories to construct special headbands that hold mask straps away from healthcare workers’ ears and provides a comfortable solution. So far they have donated 16,000+ headbands worldwide as a simple gesture of gratitude.
Have an athletic brand to add to the list? Email us at: [email protected].
